Category: Industry Insights

The Power of VARs: A Candid Conversation with POSGuys.com

In the dynamic landscape of today’s business world, the decisions you make about the technology you buy, particularly point-of-sale (POS) technology, can either jumpstart your growth or add stumbling blocks to your success. With all the options available, many businesses are left pondering a critical question: Should you navigate the complexities of selecting technology on your own or consider partnering with a specialized intermediary like a Value-Added Reseller (VAR)?

To shed light on the critical role VARs play in providing merchants the technology they need (plus ongoing support and expertise), Christin Dorner, Content and Media Manager at Star, recently sat down with the Marketing Director at POSGuys.com, Colton Kaltenfeldt.

In this candid interview, Colton offers invaluable insights into the unique advantages of working with a VAR, the common pitfalls of taking shortcuts, and how VARs cultivate partnerships that benefit businesses in the long run.

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Christin Dorner: Thanks for joining us today, Colton. It’s always a pleasure speaking with you. So, why don’t we begin by discussing the advantages of working with a VAR. Could you elaborate on why this route could be beneficial for businesses?

Colton Kaltenfeldt: Absolutely, Christin. Thank you for having me. I like to think of working with a VAR as embarking on an exploratory journey. Every business is different, and selling a one-size-fits-all solution is almost impossible. As VARs, we really get to the bottom of your unique pain points—some of which you might not even be aware of—because we’re trained to see where technology can offer solutions.

For instance, we have dedicated teams with compatibility sheets for software ranging from extensive systems like Square to more niche software solutions. When you work with a VAR, you’re not just buying a product; you’re getting expertise that could save you valuable time and money in the long run.

And finally, if you’re working with an established VAR, you’re usually working with a partner who can work with you as your operation and technology needs grow. The owner of a retail store running a single POS terminal might have no problem figuring everything out on their own. But once you introduce mobile computing, inventory and asset management software, e-commerce, and all the other technology that competitive retail stores look at nowadays, keeping everything straight can be difficult.

A good VAR will know how each of those pieces fit together and remove much of the stress.

Christin: Yeah, that gets us right to my next question. How frequently do you encounter folks who initially opted for POS technology on an online marketplace only to realize they needed something different?

Colton: Oh, it’s a daily occurrence. We field 1-2 calls a day from people who thought they could take a shortcut by ordering something cheap from an online marketplace. They often find themselves stuck with a manual they can’t understand or a product that doesn’t do what they need it to.

The beauty of a VAR is that we don’t just sell you a product; we offer ongoing support. We are your partners in success. So when you hit a wall, we’re just a phone call away to help you climb over it.

Christin: What are the drawbacks you see when people decide to purchase from a marketplace?

Colton: When you buy from a marketplace, you’re taking a risk. You may receive a product that’s used or not quite what you were expecting. It might not even be compatible with your software. Marketplaces prioritize profits over support, so if you run into a snag, you’re mostly on your own.

With VARs, support isn’t an afterthought—it’s built into our business model. You get what you order, and you get a team that stands behind what they sell.

More Benefits of VARs

Christin: That makes a lot of sense. What about all the popular software apps businesses use? Could you talk a bit about the synergy between VARs and software providers like Square or DoorDash?

Colton: Sure, I’d love to. VARs often have direct partnerships with manufacturers and software providers, enabling us to be your go-between for custom solutions. Let’s say you’re a software company looking to integrate your application or a franchise wanting to roll out new tech. With our connections, we can expedite the process and even manage the whole project. This means that from consultation to deployment, you’ve got just one point of contact, making the process seamless.

Christin: That sounds incredibly advantageous. Do you have any examples where someone passed up going the VAR route, only to find themselves wishing they had?

Colton: Absolutely, I’ve got stories. We had one business owner who came to us in a panic. She had bought $4,000-$5,000 worth of POS equipment elsewhere. The software was mismatched, the hardware was a mess, and her store opening was just two weeks away.

We stepped in, reassessed her needs, and got her the proper setup. By the time she was ready to open, everything was functioning as it should, and she was incredibly relieved. That kind of turn-around is what VARs can offer.

Why Choose Star for Your POS Hardware?

Star Micronics proudly collaborates with the industry’s leading Value-Added Resellers (VARs) to deliver top-notch, tailor-made point-of-sale (POS) solutions that address your unique business needs. Discover why discerning business owners opt for Star hardware for unparalleled quality and seamless installation.

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Christin: That’s quite a testimonial. She’s lucky she got your number! So, for those who are new to this, how can they go about finding a reputable VAR?

Colton: Manufacturer referrals can often point you in the right direction, but we also get a lot of traffic through the educational content on our website and YouTube channel. Word of mouth, though, that’s the gold standard. If you’re looking for a VAR, just ask around in your network. Someone you trust probably has a recommendation.

Thank you, Colton, for these valuable insights! Feel free to connect with Colton on LinkedIn. For more information on how VARs like POSGuys.com can benefit your business, click here.

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September 22, 2023
Meeting the Online Order Surge: How Hardware Impacts Efficiency
As online ordering charts an upward path, businesses find themselves in a whirlwind trying to adapt and catch up. The post-pandemic era has redefined modern convenience for good, with customers prioritizing speed and touchless transactions from platforms like DoorDash, Uber Eats, Grubhub, and many more.

To stay competitive as a business owner, you must be able to handle the surge in online orders, and one crucial aspect of this is re-evaluating your hardware systems.

The Online Order Surge is Here to Stay

Recent data underscores an undeniable truth: online ordering is not just a fleeting trend—it’s an entrenched consumer habit well-established in everyday life. In the past couple of years alone, there’s been a substantial increase in customers opting for online food orders, grocery shopping, cannabis, and even retail.

We’ve all heard friends and people at the office saying they’re going to “DoorDash” for lunch or dinner.

Undeniably, this shift is mainly due to the desire for safer, faster, and more convenient shopping experiences. The appeal is hard to resist.

Hardware Solutions for Online Ordering

Challenges Faced by Businesses

In effect, the growing trend of online ordering brings inevitable challenges for every business owner. Businesses are expected to maintain profitability and customer satisfaction no matter what comes their way.
- Diverse Ordering Platforms:
  
  In today’s digital age, consumers have multiple avenues to place orders. From branded apps and third-party delivery platforms like Grubhub and DoorDash to direct website orders—businesses must juggle between different systems simultaneously. This can lead to potential mismanagement and oversight of specific orders.
- Real-time Order Management:
  
  With the expectation of prompt deliveries and real-time order updates, businesses face pressure to manage orders in real-time, particularly with popular delivery apps. Any lag or delay can lead to a ripple effect, causing dissatisfaction, negative reviews, and, ultimately, the loss of new and loyal customers.
- Accuracy and Detailing:
  
  With online orders, there’s a greater emphasis on customization and details. Whether it’s food allergies, special requests, or bespoke products, businesses must capture and execute every detail correctly. Any oversight here could lead to costly re-dos or, in extreme cases, health hazards.
- Inventory Management:
  
  The rapidity of online orders requires businesses to have a robust inventory management system. Running out of crucial ingredients or products not only hampers current orders but can lead to a loss of potential future orders from disappointed customers.
- Integration with Physical Storefront:
  
  For businesses operating both online and offline, there’s the added challenge of ensuring seamless integration. Physical in-store purchases must be harmonized with online orders to prevent over-commitment or under-utilization of resources.
- Staff Training and Adaptation:
  
  The digital landscape is constantly changing. As new systems and technologies emerge, businesses must ensure their staff are adequately trained and can adapt swiftly. This continuous learning curve can sometimes be daunting for long-term employees or those less technologically inclined.
Ultimately, to mitigate these challenges and streamline operations, the importance of well-structured, ergonomic, and technologically sound hardware workstations cannot be stressed enough.

Conquering Omnichannel Order Management with Cloud-Based Technology Solutions

Consumers have spoken! The future of retail and hospitality is omnichannel, cloud-based, and connected. Is your business prepared for online ordering?

Hardware for Online Orders

The Role of Hardware in Streamlining Online Order Management

The efficiency of any online ordering system is, to a large extent, influenced by the hardware it runs on. Multi-tasking is the name of the game. Therefore, an optimized workstation featuring a multi-tablet system can be transformative.

With one or two tablets dedicated to processing incoming orders from different online ordering applications and another for customer interactions or auxiliary operational needs, businesses can achieve optimal efficiency.

Ergonomics and User Experience

Beyond functionality, there are the added concerns of ergonomics, organization, installation, and user comfort. These concerns should not be taken lightly. A good workstation isn’t just about speed—it’s about ensuring staff can install, view, access, and use every piece of hardware easily, reducing the potential for frustration and errors.

Proper workstation placement can significantly improve operational flow, enhance user experience, and boost overall employee morale.

Star Micronics: Meeting the Needs of Modern Businesses

For years, Star Micronics has emphasized the critical nature of efficient workstations. In today’s dynamic landscape, each piece of hardware must integrate flawlessly with the next, ensuring a streamlined workflow for hassle-free operations. This synergy is essential to meeting evolving demands and maximizing customer satisfaction.

Designed with the modern business landscape in mind, Star’s mCollection® features a multitude of standout products like the mPOP and the mC-Print series. But the mCollection is much more than POS printers. With the mUnite line of tablet stands and pole mounts, the hardware collection provides the adaptability necessary to declutter and structure even the busiest of workstations.

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Focusing on Multi-Tablet Workstations

Attached to the popular mUnite Mount 18 pole mount, the VESA mount accessory allows businesses to easily elevate their online order management by creating a versatile dual-tablet station. It’s cost-effective and ideal for companies seeking an organized, multi-functional workstation in busy retail and hospitality environments.

The VESA pole mount accessory turns the Mount 18 into a two-tablet display

Key Features of the VESA Pole Mount Accessory on Mount 18:
- Instantly creates a cost-effective & flexible two-tablet workstation
- Great for organizing online ordering or customer engagement tablets
- Compatible with any tablet enclosure using 75/100 VESA mounting
- Tablet mount is securely fastened, protecting the tablet or device
- Made of durable steel
- Easy installation & removal
mUnite Tri-Mount Multi-Tablet Display

Furthermore, the mUnite Tri-Mount pole mount is perfect for multi-tablet and online order setups, especially for restaurants that receive orders from platforms like DoorDash, Grubhub, and Uber Eats, which often require different printers and tablets.

Easily installed on most countertops, its sleek design conserves space, making it ideal for restaurants managing online orders across multiple devices. It securely accommodates up to three tablets (see here for specifications), ensuring easy access and protection in fast-moving settings.

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The Tri-Mount multi-tablet display by Star Micronics

Future Readiness in the Age of Digital Ordering

The surge in online ordering continues to reshape the business landscape. To stay competitive, businesses must invest in organized, ergonomic, and efficient hardware solutions. By doing so, they position themselves to meet current demands and be well-prepared for future challenges and opportunities.

So, as technology continues to evolve and consumer preferences shift, is your business infrastructure flexible enough to adapt? Remember, the choices you make today will shape your success in the digital ordering era of tomorrow.

Learn about Star Micronics reliable hardware for online orders:

Solutions for Today’s Business
August 11, 2023
Embracing Sustainability: The Eco-Friendly Advantages of Linerless Sticky Labels
In an age of heightened environmental awareness, businesses increasingly seek eco-friendly alternatives in all aspects of their operations. From reducing waste to minimizing carbon footprints, sustainability has become a crucial consideration for modern enterprises. Among the innovative solutions making a positive impact is the adoption of linerless sticky labels.

Whether permanent linerless or repositionable linerless, these versatile labels offer a greener alternative to traditional labels, aligning with businesses’ commitment to eco-conscious practices. But why are they the greener choice, and are there any issues that need further consideration?

In this article, we will explore the many eco-friendly advantages of linerless sticky labels and why they are an essential addition to any environmentally-conscious business that uses labels.

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Why Linerless Sticky Labels are the Greener Choice

Waste Reduction

First and foremost, linerless sticky labels eliminate the need for backing paper, a significant source of waste with traditional labels. Silicone backing paper, also known as liner waste, contributes to the bulk of discarded materials in labeling processes.

With linerless labels, this waste is drastically reduced during production and application, leading to less environmental strain and landfill usage. By adopting linerless sticky labels, whether repositionable or permanent, businesses can demonstrate their commitment to waste reduction and a circular economy.

Recyclable Materials

Linerless sticky labels can be made from eco-friendly, fully recyclable, and even biodegradable materials. These materials can be chosen to ensure minimal environmental impact throughout their lifecycle. As businesses aim to meet their sustainability goals, opting for eco-friendly sticky labels becomes an essential step toward reducing their environmental impact.

Improved Material Efficiency

The absence of backing paper with linerless labels translates to optimized efficiency in printing processes. Linerless labels have more labels per roll, reducing the frequency of roll changes and ultimately saving resources. Plus, businesses don’t need to change the sticky paper roll as often.

Star Micronics Labeling Solutions Brochure

Ideal for self-ordering, Star Micronics kiosk label printers have a small footprint and are easy to incorporate.

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Space-Saving and Cost-Effective

The higher number of labels per roll and the elimination of liner waste contribute to significant space-saving advantages. Businesses can store and transport more sticky labels at once, reducing storage space requirements and logistic costs. This space-saving feature also extends to retail environments where compact label rolls allow for more products on display, enhancing visual appeal.

Versatility in Applications

Linerless sticky labels are incredibly versatile and can be used for a wide range of applications. Whether you need labels for food and beverages, retail items, shipping, or any other purpose, these labels offer a convenient all-in-one solution.

By using linerless labels, businesses can simplify inventory management and reduce the need for multiple label types, resulting in less material consumption and a more efficient labeling process.

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Exploring Linerless Labels Responsibly

When it comes to linerless labels, understanding their potential environmental advantages requires careful consideration of critical factors:
- Adhesive Selection: Linerless labels rely on specialized adhesives that eliminate the need for liners. The environmental impact of these adhesives may vary, making it crucial to opt for eco-friendly options that align with your application requirements.
- Label Application Process: Efficient application techniques and equipment are vital for minimizing waste and reducing environmental impact when working with linerless labels. Ensuring streamlined processes can contribute to sustainable practices.
- Responsible Disposal: Maximizing the environmental benefits of linerless labels necessitates proper disposal or recycling. Educating consumers about recyclability and providing clear disposal instructions can encourage eco-friendly habits.
As with any labeling solution, the overall environmental impact of linerless labels depends on factors like material choices, manufacturing practices, and end-of-life disposal. Collaborating with knowledgeable suppliers or sustainability experts can assist in evaluating specific linerless label options and understanding their environmental implications.

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Paving the Way to a Greener Future

Sustainability is a top priority for many businesses, so opting for eco-friendly solutions like linerless sticky labels makes perfect sense. Not only do these labels help reduce waste and minimize carbon footprints, but they also offer cost-effective benefits and can be used in a variety of applications.

By making the switch to linerless labels, businesses showcase their dedication to environmental responsibility, attracting eco-conscious customers and playing their part in building a greener future. Take a leap toward sustainability and enhance your business’s environmental profile by embracing linerless sticky labels today.

The mC-Label3 Multimedia Printer

The latest innovation by Star Micronics, the mC-Label3 Multimedia Printer, prints across a wide array of media types, including repositionable linerless sticky label paper.

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Always Leading, Always Innovating

Star Micronics is a leading provider of sustainable labeling solutions tailored to meet your unique business needs. Learn more about our eco-friendly printer and label options and how we can help your business make a positive impact on the environment:

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July 20, 2023
A Look Back at 75 Years of Retail Innovation

As we commemorate the 75th anniversary of the Retail Solutions Providers Association (RSPA), it’s the perfect time to acknowledge the profound shifts in the retail industry brought about by technology. Over the past 75 years, technological innovations have drastically reshaped the retail landscape. To honor RSPA’s enduring relationship with the retail sector, let’s revisit the key ways technology has transformed the industry over these pivotal years.

RSPA’s RetailNOW 2023

A Short Timeline of Retail Innovations From the Last 75 Years

1948: A small group of cash register dealers formed the ICRDA (Independent Cash Register Dealers Association), which would later become the RSPA.

1958: Bank of America launched BankAmericard, which laid the foundation for credit cards in retail transactions, revolutionizing payment methods.

1965: Nobel Prize laureate, Jack Kilby, invented the world’s first semiconductor-based thermal printer. This invention paved the way for efficient printing solutions in retail environments.

1965: Digital scales, initially invented in Japan, became the most popular type of weighing scale worldwide, offering accurate measurements for various retail applications.

1968: The Japanese company Epson introduced the EP-101, the first electronic printer, which was crucial in enhancing printing capabilities in retail operations.

1971: Cash registers capable of handling currency conversions were created, streamlining international transactions.

1973: The first computer-operated cash register marked a significant shift from mechanical to electronic systems, improving efficiency and accuracy in retail transactions.

1976: The first Universal Product Code (UPC) was scanned from a barcode attached to a pack of gum. This technology revolutionized inventory management and checkout processes.

1977: The University of Illinois introduced the “Plato Hotline,” the first interactive kiosk that provided campus information, opening doors to self-service and information dissemination.

1985: Mosher introduced the first color touch-screen-driven point-of-sale (POS) interface, improving the user experience and making transactions more intuitive.

1997: The first contactless payment system, Mobil Speedpass, was launched, paving the way for convenient and fast payment methods in retail.

2002: The United Kingdom introduced the first cloud-based POS system, enabling businesses to manage their operations remotely and efficiently.

Advanced Features

These groundbreaking steps have landed a place in history while others are still solidifying a stronghold. Applications like integrations with artificial intelligence and machine learning, along with barcode scanning, RFID, and QR codes, are all evolving to create new and exciting retail experiences.

There’s no denying the power of artificial intelligence (AI) and machine learning (ML). These incredible technologies promise to redefine the retail sector, analyzing data to reveal critical findings about customer behaviors, likes, and trends. Such insights empower retailers to offer personalized shopping experiences, manage inventory more effectively, and predict demand. Moreover, AI-fueled chatbots and virtual assistants are enhancing customer service by providing immediate assistance and suggestions.

Furthermore, tools such as 1D barcodes, RFID, and 2D QR codes are propelling retailers to new heights, improving inventory management, minimizing errors in shipping and receiving, and streamlining logistics. These innovations are quickly becoming integral to the ultimate omnichannel experience for consumers.

Future Potential

Over the past 75 years, the retail industry has seen impressive transformations, reshaping consumer behavior and business operations. Technology has been the catalyst behind these changes, and its rapid progress leaves us wondering about the future of retail.

As we look to the next 75 years, we can expect even more profound technological advancements influencing the retail scene. The incorporation of AI and ML will continue to personalize shopping experiences and optimize business processes. Emerging technologies like RFID and QR codes will further enhance data collection and foster smooth interactions between consumers and businesses.

The Next Wave of Retail Innovations

The future presents a vast landscape for creative breakthroughs and newcomers in the retail industry. It’s exhilarating to think about the innovations that will define the next wave of retail. As we celebrate RSPA’s 75th anniversary, we acknowledge their significant achievements and contributions to the industry.

At Star, we are dedicated to offering product lines and technologies that stay up-to-date with the evolving retail sector. Here’s to celebrating another 75 years of success, collaboration, and exciting retail innovations!

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July 7, 2023
Chowbus: Revolutionizing Asian Cuisine Delivery in the U.S.

Food delivery apps have emerged as game-changing platforms, reshaping the dynamics of dining and food consumption. Among these trailblazers is Chowbus, an app revolutionizing food delivery for Asian and prominently Chinese restaurants across the United States.

What sets Chowbus apart is its focus on underserved cuisines and smaller, family-run establishments, allowing them to reach a broader customer base while preserving their unique culinary identity.

Interested in integrating with Star Micronics?

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We live in an age of convenience and digital integration, and Chowbus serves as an exceptional facilitator, connecting food lovers with authentic Asian eats. Yet, as with any technology-driven service, it can’t function in a vacuum. Online ordering apps like Chowbus underscore the necessity for more and more restaurants to have robust and reliable point-of-sale (POS) systems that manage transactions and keep up with this growing industry trend.

As an industry leader, Star Micronics offers impressive POS hardware that aligns perfectly with these needs, paving the way for seamless restaurant operations in the digital era.

A Niche Market Focus – Chowbus and Asian Cuisine

Chowbus has carved a distinctive niche in the food delivery app market by concentrating exclusively on Asian cuisine. By having a range of Asian restaurants on a single platform and allowing customers to order different items from multiple restaurants without any extra fees, Chowbus has simplified the process of exploring a variety of Asian food joints one at a time.

In doing so, this app not only bridges the gap between consumers craving authentic Asian food and smaller, local restaurants, but it also offers curated meal suggestions in select cities, further enhancing user experience. Plus, they offer same-day grocery delivery as well.

By strictly catering to the Asian community in cities around the U.S., Chowbus has carved itself out a nice slice of niche pie! In a world with so many options, focusing on a small market is often your best bet, especially in the restaurant industry.

Online Ordering Solutions: A Quick Guide

Use this quick guide to find out which Star printer is right for your business. Don’t see your app? We are integrated with most POS software on the market. Contact us for more info.

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Embracing the Mobile Ordering Revolution

The rise of Chowbus coincides with a broader trend in the food industry: the surge in mobile and online ordering. Consumers appreciate the convenience and simplicity that apps like Chowbus provide, allowing them to browse menus, read reviews, and place orders—all from the comfort of their homes or offices.

Chowbus has embraced this trend and successfully catered to this digital preference. The app offers an intuitive user interface, making it easy for customers to navigate through different food options and place their orders in just a few taps. Mobile and online ordering are not going away, and it’s exciting to see how apps like Chowbus will continue to evolve.

Chowbus online ordering and delivery app for authentic Asian food uses Star Micronics hardware

Star Micronics – Complete POS Hardware Solutions

Many small-business restaurants struggle with growing too large for their operations at some point in their journeys. Especially when moving to online ordering platforms, orders can keep coming in but the way those orders get to the kitchen, make it into the delivery vehicle, and are paid for may be haphazard at best.

Sloppy operations can cause orders to come out incorrectly, which can be the cause of lost revenue and a lack of customer loyalty. While having a delivery platform like Chowbus helps indie restaurants reach wider audiences, ensuring the seamless management of day-to-day transactions is equally critical.

This is where quality POS hardware comes into play. Top-of-the-line equipment, like those provided by Star Micronics, ensures a secure, efficient, and reliable operational flow. When your restaurant has the proper hardware, online orders come in a rhythmic fashion. They’re delivered to the kitchen without issue, and everything is kept organized to make it to the customer in a timely manner.

Bagels n’ Cream Partners with KitchenHub and Star to Offer Streamlined Online Ordering and Delivery

Restaurant management knew they needed a solution to handle high customer demand.

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Software Isn’t Everything

As Chowbus continues to transform the Asian cuisine delivery experience in the U.S. (and Australia), its partnering restaurants must make sure they’re meeting the increased demand with confidence. Simply having your menu on food delivery apps is not enough to stay competitive. Restaurants must make sure they have the proper in-house hardware to handle the influx of online and mobile orders.

The continued rise of Chowbus and similar platforms asks restauranteurs to consider – are we positioned to take advantage of these sweeping changes? Embracing online ordering apps is just one piece of the puzzle. In an industry that sees near-constant change, are you equipped with the right tools and technologies to ensure seamless operations and excellent customer experience?

With online and mobile ordering apps, it is possible to boost your restaurant’s revenue immensely. Plenty of your competitors are doing just that. But you need to stay ahead of the curve and keep your customers coming back with great food and service. You can do so with the help of the Chowbus platform and apps like it, but also through the reliable operation of top-quality physical POS systems and hardware that connect the front of the house with the back in real-time.

Don’t miss out on all that online ordering can offer!

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May 26, 2023
How Restaurants Use Thermal Printers for Online Ordering with DoorDash, Uber Eats & More

In today’s digital age, online ordering is more popular than ever, especially in the restaurant industry. DoorDash, Grubhub, and Uber Eats are just a few of the most popular online ordering platforms, and many restaurants are now using these services to reach a wider audience and increase sales.

But with the influx of online orders on top of in-person customers, managing things can become overwhelming.

That’s where proper thermal receipt printers come in.

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Some thermal receipt printers are better for printing online orders than others because they connect to cloud- and web-based POS systems directly. They’re faster, more efficient, and easy to use. They print out orders as soon as they arrive, allowing the kitchen staff to fulfill them immediately.

Many of these printers are designed to work with a wide range of devices, including mobile phones and tablets, making them an ideal choice for online ordering.

Find your Android-compatible Star solutions here >

How Do Restaurants Use Thermal Receipt Printers?

So, how can restaurants use thermal printers with online ordering applications like DoorDash and Uber Eats? Usually, online ordering applications will suggest certain printers to use, or their software also comes with hardware. However, some people may need to purchase a thermal receipt printer on their own.

In any case, here are some tips on how to get started with the proper receipt printer to use with online ordering applications like DoorDash and Uber Eats:

1. Choose a Compatible Thermal Printer

To start, it’s important to choose a thermal printer that is compatible with the online ordering platform you are using. DoorDash and Uber Eats have guidelines for compatible printers, and it’s essential to make sure that the printer you choose meets these requirements. Some of the most popular printers used for online ordering include Star’s TSP100 and mC-Print3 series.

2. Connect the Printer and Set it Up

Once you’ve chosen a compatible printer, you’ll need to connect it to the online ordering application. This typically involves pairing the printer to the tablet or connecting it to the router of your restaurant. The application provider will provide instructions on how to do this. Still, if you have complications, you may also want to consult a professional to ensure the setup is done correctly.

3. Customize the Printer Settings

Finally, you can customize the printer settings to meet your specific needs. For example, you can adjust the font size, add your restaurant’s logo to the printout, and customize the order layout to make it easier for your kitchen staff to read and fulfill the orders.

Online Ordering Solutions: A Quick Guide

Want to know which Star printers are compatible with some of the most popular online ordering applications?

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Streamline Business with the Correct Printer

By using thermal printers like Star’s TSP100 series for online ordering apps like DoorDash, Grubhub, and Uber Eats, restaurants can streamline operations and improve efficiency. Orders will arrive faster, print in real-time, and be sent directly to the kitchen.

This lets kitchen staff start orders immediately and ensures customers receive their food quickly. Plus, the improved accuracy and organization of online orders with the proper printers can help reduce errors and improve the overall customer experience.

Online Ordering Solutions

If you are a restaurant owner and want to start using online ordering applications like DoorDash or Uber Eats, purchasing the correct thermal printer for what you need can streamline operations and help boost revenue.

With the right printer and a little setup, start taking orders from popular online apps and expand your restaurant’s clientele. Just keep in mind you’ll be busy!

Star Micronics has the POS hardware and technology to help keep your business ahead.

How to Get Your Restaurant Ready for Online Ordering

Are you looking for a new way to grow your restaurant business? Accepting online orders keeps you relevant and competitive.

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February 6, 2023
How Technology Helps Today’s Healthcare Challenges

In recent years, the healthcare industry has been dealing with a storm of challenges. First and foremost has been managing the COVID-19 pandemic. As new variants emerge and surges occur, the Centers for Disease Control (CDC) have continually updated guidelines and recommended new protocols ranging from surge mitigation to optimizing limited personal protective equipment (PPE).

Pandemic pressures have contributed to another healthcare challenge: a growing labor shortage. According to the American Nurses Association (ANA), nurses are retiring or leaving the profession (many citing burnout) in large numbers: an estimated 1 million will retire by 2030. As a result, nursing programs cannot produce enough graduates to keep up with demand and are turning away thousands of qualified applicants because of a shortage of faculty and facilities. Now, nurses and other remaining medical staff are overworked and exhausted.

The stresses of the pandemic and the labor shortage add to a third major challenge: the need to reduce medical errors. On-the-job mistakes range from misdiagnoses and surgical errors to patient misidentification and medication errors (all of which account for between 7,000 and 9,000 US deaths annually). Integrating technology to assist hardworking medical professionals can significantly reduce these tragic errors.

Tech Solutions Help Hospitals, Clinics, and Pharmacies Overcome Challenges

Ever-shifting pandemic protocols, fewer available professionals, and an increased need for efficiency and accuracy are major healthcare pain points. However, technology is available to help clear these hurdles.

Download our free ebook below to find out more!

Healthcare Goes High-Tech: How Technology is Solving Healthcare’s Operational Challenges

The proper technology can help businesses in the healthcare industry streamline workflow and make up for employment shortages, helping to prevent costly errors.

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Check out our Health & Safety Toolbox for the Retail & Hospitality Industries for more info about how Star solutions can help overcome current challenges:

Health & Safety Solutions

November 10, 2022
5 Ways a Self-Service Kiosk Can Boost Retail Sales

In a world where consumer attention spans are shrinking, and store competition has never been more cutthroat, retailers need to find new ways to make their customers want to return to their stores again and again. One way to do this is by introducing a self-service kiosk in stores.

Many reports have found that customers want more self-service options as they shop, especially as technology improves. Self-service kiosks allow customers to quickly get the information they need and make purchases without waiting on any service staff, but there are more benefits, and they all lead to more sales.

5 Ways A Self-Service Kiosk Can Boost Retail Sales

The following five ways a self-service kiosk can boost retail sales will show how these changes can help retailers compete in today’s market.

1) Help with Labor Shortage

Self-service kiosks can help retailers bypass much of the pain of the ongoing labor shortage. They reduce the overhead costs of labor and allow shoppers to interact with products without a salesperson’s assistance. This also allows retailers to give better customer service since the kiosks can provide in-depth product knowledge and personalized recommendations.

All items are neatly organized onscreen and show whether they’re in stock, saving employees time and energy going back and forth to check on supply or answer customer questions. Self-service kiosk software can answer most questions right on the spot. Then, in-store employees have more time to help shoppers with other needs.

2) Decreased Wait Times

Long wait times are a major reason retailers lose sales, but self-service kiosks can help. By allowing customers to serve themselves, they help shorten the wait time and create an experience where the customer is in control. Some self-service kiosks require a clerk to monitor, but one employee may be all you need to serve many customers at once with multiple kiosks around. An example of this we see every day is at the grocery check-out.

3) Increased Upselling

The use of self-service kiosks can also increase upselling. POS software for self-service kiosks can show customers other items they may like as they ring up current selections, often resulting in greater sales. The shopper might have been looking for a sweater, but after viewing more products in the clothing department, they may buy a jacket or pair of pants as well. With the help of self-order kiosks, retailers can track what each customer is looking at so that staff members know to suggest other items that are likely to sell.

4) Real-time Analytics

This brings us to our next point: self-service kiosks can track customer behavior in real time. Having up-to-date analyses of your customers is critical in decision-making and marketing. The data from POS software on self-service kiosks can help you make more strategic decisions about your store. For example, email campaigns can be optimized based on customer browsing behavior and buying trends tracked within the software.

On the other hand, for retail managers, these tools can provide a wealth of insights into customer demographics and a breakdown of how different people browse your store. Inventory is tracked automatically, and merchants can see which items are selling better and at what times. Self-service kiosks can help retailers get to know their customers based on purchases, so knowing what items are popular and what to stock more of is easier than ever. Self-ordering kiosks also allow customers to complete simple tasks like signing up for rewards programs or redeeming coupons on the spot.

5) Increased Customer Satisfaction

Self-service kiosks work great because they’re easily accessible to most consumers. Most people are comfortable using a touchscreen to navigate through a platform. The kiosks cut back on lines, getting rid of awful waiting times. They also create a welcoming environment by providing instant gratification, and they offer personalized services to each customer that makes them feel valued.

Customer satisfaction inevitably rises with less waiting time and more personalized shopping experiences. When shoppers are happy with their experience, they are much more likely to return for repeat purchases and recommend the store to friends and family members. All of this leads to increased sales.

Self-Service Kiosks Boost Sales

With all the above benefits, it’s easy to see how self-service kiosks can boost retail sales. Using technology to help customers ring themselves up and browse through store selections isn’t going away. Self-service is growing. How are you incorporating it into your own business to stay competitive?

Star has all you need for self-service kiosk printing and more!

Self-Service Solutions

November 1, 2022
The Future of The Hospitality Industry is Connected

The future of hospitality is connected, and for many tech-enabled businesses that offer alternative dining and shopping experiences, that future is already here. Companies need new technology to reach customers and give them convenient ways to purchase products and services. As consumers acclimate to mobile and online reservations and ordering, advanced hospitality technologies facilitate a seamless and enjoyable customer experience.

How SaaS Impacts The Restaurant and Retail Industry

The hospitality ecosystem supports an array of technology solutions. Single-suite providers can simplify point-of-sale (POS) deployments, from hardware devices to cloud-based tools, through subscription-as-a-service (SaaS) models. SaaS models are increasingly popular in hospitality due to their cost-effectiveness and flexibility.

Subscription services enable merchants to pay for hardware and software monthly instead of making an upfront investment. These services include automatic upgrades or enhancements that keep technology up to date. Many of these services provide ongoing IT support.

Hospitality leaders, attracted by lower costs and extended lifetime value, choose single-suite SaaS partners with cloud-based tools and connected commerce solutions. In addition to easy installations, remote management, and IT support features, SaaS solutions offer regular software updates, hardware swap-outs, enhanced security, and flexible, customizable software.

Conquering Omnichannel Order Management with Cloud-Based Technology Solutions

Consumers have spoken! The future of retail and hospitality is omnichannel, cloud-based, and connected. Is your business prepared?

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Implementing Omnichannel Ordering

Remote manageability is just one facet of hospitality’s connected future. Restaurateurs and hoteliers have added online and mobile ordering in record numbers to meet consumer demand for touchless experiences. Omnichannel solutions provided these during Covid-19, but their convenience and ease of use have made them permanent fixtures in the hospitality landscape.

In the pandemic’s aftermath, omnichannel ordering is an expectation, not an exception, for consumers. However, as many business owners have found, implementing omnichannel ordering adds complexity to business operations and requires staff to be mindful of both online and in-store order flows. To keep operations running smoothly, hospitality businesses need many tools to create a cohesive, connected workspace.

Cloud-Based Operations

A cloud technology system will keep your business running smoothly by providing solutions that work well together, such as cloud printing. Used by retail and restaurant owners, cloud printing seamlessly expedites and organizes online ordering. Additionally, these agile systems are easy to integrate and deploy as you scale your business.

CloudPRNT technology from Star Micronics sends online orders directly to your kitchen printer and is supported by an array of devices and peripherals, including the TSP143IV, mC-Print2, and mC-Print3 thermal printers. These thermal solutions are compatible with POS scales, scanners, and cash drawers with many connectivity options, such as Lightning and USB connection, Bluetooth, LAN, WLAN, and more. They are also easy to integrate with POS systems.

Mobile and Online Ordering

The mC-Print2 & mC-Print3

Currently, online food ordering accounts for about 40% of total restaurant sales in the U.S., and researchers expect these numbers to continue to climb. Restaurants with an online ordering system tend to raise their takeout profits by 30% over those that do not. In 2022, the number of Americans using apps to order food and other groceries is expected to rise from 27.9 million to 30.4 million. In addition, about 92% of all top-performing restaurants offered mobile order-ahead and loyalty rewards programs, or a combination of both. If your restaurant is not giving the consumers what they want, you’re missing out on some serious revenue. With the right technology, it’s easy to add mobile sales and online ordering to your business.

Let’s take a look at some technologies that help boost efficiency and customer satisfaction:

Printers

Embrace cloud-based solutions and online ordering with Star Micronics’ reliable Cloud Ready thermal printers. A receipt printer that connects to your cloud- or web-based point-of-sale software is a must-have. Cloud Ready printers reliably print orders directly to the kitchen as they come in.

CloudPRNT technology from Star Micronics sends online orders directly to your kitchen printer and is supported by an array of devices and peripherals, including the TSP143IV, mC-Print2, and mC-Print3 thermal printers. These thermal solutions are also compatible with cash drawers, POS scales, and barcode scanners. They’re offered with multiple connectivity options, such as Lightning and USB connection, Bluetooth, LAN, WLAN, and more, and Star makes integration with your POS software a breeze.

The TSP143IV Thermal Receipt Printer is Cloud Ready

Labels

While labels may be the last thing on your mind, equipping your cloud technology suite with the proper labeling capabilities is vital when completing your connected workstation. Whether your business requires traditional or linerless labels, ensure you have the appropriate solution. You may need food service and delivery labels, like tamper-proof labels or labels showing nutritional, shipping, or inventory information.

Traditional label printing solutions like the TSP743II or repositionable linerless label printers like the TSP654IISK are high-speed graphics printers able to connect to supported cloud- or web-based software. Food orders with special dietary requests can automatically be printed on takeout or delivery labels. Linerless labels are sticky but can be removed and re-applied following an online order from start to finish. These methods can help prevent potentially devastating mistakes.

The TSP654IISK Linerless Label Printer

Payment Solutions

Connected hospitality businesses also need flexible, cloud-based payment software that supports many traditional and mobile POS systems and payment schemes. When linked to omnichannel ordering, these software applications enable customers to pay in-store, online, and via mobile apps using credit cards and mobile wallets.

Contactless POS systems support mobile wallets, wearables, and contactless cards, meeting consumer demand for touchless payment methods. Mobile payment applications that support pay-at-table solutions are popular fixtures in stores and restaurants.

As you search for the right payment solution, look for technology compatible with leading operating systems and interfaces and consider Star Micronics. From contactless payments to paper checks – and everything in between – Star solutions support various payment software applications. Star also has a high-quality selection of portable printers, which may be precisely what your business needs.

Star’s Line of 2D Precision Barcode Scanners

Barcode Scanners

Star’s 1D/2D barcode scanners perfectly fit omnichannel hospitality environments. These drop-resistant scanners are accurate when scanning barcodes or QR codes on paper, screens, or uneven media. The wireless handheld model has up to 12-hour battery power, and the white models are made with antimicrobial agents, helping to reduce the spread of germs and bacteria.

These highly reliable scanners can also be used in a warehouse setting to scan items on the floor for inventory purposes or to locate orders, product details, and stock availability. Scanner technology also helps businesses streamline everyday necessities. Check out this article for more information.

Get Advanced Omnichannel Solutions Today!

If you want to be part of hospitality’s connected future, partnering with a single-suite technology provider will help your business scale. Advanced omnichannel solutions, coupled with front- and back-of-house systems, will securely and efficiently manage orders across multiple channels, driving efficiency and growth.

Your single-suite provider will simplify integrations, keep your systems running optimally and meet all your technology needs. Contact your Star Micronics representative today if you’re ready to take your business into the future.

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August 26, 2022
Can Printed Receipts Help Brick-and-Mortar Merchants Avoid Chargebacks?

During the Covid lockdown, a lot of retail spending moved online. This was good for both merchants and consumers, but it ultimately led to a surge in chargebacks and friendly fraud.

As things slowly return to normal, buyers are making their way back into physical stores. Unfortunately, chargebacks are coming with them.

Merchants have the right to contest invalid chargebacks, but proving a claim is bogus requires evidence. Brick-and-mortar merchants may have an advantage when it comes to collecting compelling transaction proof: printed receipts.

How a Consumer Protection Became Friendly Fraud

First, let’s examine how this problem developed in the first place.

A chargeback occurs when a customer requests their bank to reverse a transaction. An important safeguard for cardholders, chargebacks were only intended for cases involving criminal fraud or merchant abuse, such as deliberate overcharging.

Chargebacks give cardholders a last resort in situations where the merchant cannot—or will not—provide a refund. The system works well enough under those conditions, but these days, the process is more commonly used to commit friendly fraud.

Friendly fraud occurs when customers leverage the chargeback system to obtain an undeserved refund. This may be unintentional; when a cardholder sees an unrecognized charge on their statement, the automatic reaction is often to call the bank, not the merchant.

On the other hand, the cardholder could be deliberately trying to obtain free merchandise. This is a practice called “cyber shoplifting.” The scam works like this: a cardholder makes a purchase at a brick-and-mortar store, then calls the bank. They’ll say they cannot resolve the issue with the merchant and ask to have the charge reversed. The buyer then keeps the merchandise, but gets their money back.

Ironically, what began as a consumer protection mechanism has become a tool consumers use to steal from merchants.

“Friendly Fraud Doesn’t Happen in Physical Stores!”

Historically, friendly fraud has been more of an issue for eCommerce; most of the claims still happen in the card-not-present space. That doesn’t mean, however, that brick-and-mortar merchants can ignore the threat.

The reality is that friendly fraud has become a growing menace to merchants as a whole, according to findings from the recently published 2022 Chargeback Field Report.

The study, a joint endeavor between Chargebacks911 and Card Not Present, is based on survey results drawn from over 300 retail merchants across all verticals. Of the respondents, nearly two-thirds said that chargeback abuse—friendly fraud—had increased over the last three years.

As mentioned earlier, merchants have the right to contest unwarranted chargebacks. To have an illegitimate chargeback overturned, however, the retailer must demonstrate that the customer’s claim is false. For in-store sales, this is where printed receipts come into play.

How Receipts Work in the Merchant’s Favor

To understand the role receipts can play in fighting friendly fraud, it’s important to know how the process is supposed to work.

When a cardholder calls their bank to dispute a charge, the bank will usually tell the cardholder to try resolving the issue directly with the merchant. If the customer says they have already tried, the dispute will likely advance to a chargeback. Transaction funds are removed from the merchant’s account and returned to the cardholder. The merchant may not be informed about this until days later.

This may seem unfair, but again, merchants can contest the claim through the process of representment, which involves providing the bank with compelling evidence showing the transaction was valid.

Sometimes, a copy of the transaction details will be all that’s needed. Some point-of-sale solutions at physical stores will record and store copies of receipts, and can send them in response to the bank’s request.

That sounds convenient, but it may not be the best choice. While digital files work in the majority of cases, electronic files are more susceptible to manipulation. That means the bank may require more evidence.

Online retailers don’t really have another option, but for in-person sales, a scanned copy of a printed paper receipt can be more efficient and cost-effective. It’s hard to argue against a printed receipt. The specifics are literally all there in black and white.

If the bank sees that the customer’s claim is unwarranted, it may overturn the chargeback. Not representing the chargeback, however, means the fraudster may end up with both the product and a refund.

Physical Receipts Can Also Boost Prevention Efforts

Unfortunately, the merchant will get hit with a non-refundable chargeback fee whether the chargeback is reversed or not. That means preventing chargebacks is usually more efficient than challenging them.

There are numerous steps merchants can take to prevent chargebacks stemming from errors or criminal activity. However, the friendly fraud we’ve been talking about is post-transactional; it’s hard to prevent something you won’t even see until days or weeks after the fact. Fraudsters know this and have learned how to play the system.

It’s possible that the merchant will be able to produce an electronic receipt that contains enough information to invalidate the cardholder’s claim. The fraudster is betting against it, though.

A printed receipt is a different story. For a cyber shoplifter, a receipt printed with names, dates, prices, and truncated card data is like seeing a record of the crime before it’s even committed. One look makes it obvious that the merchant has too much evidence for the scam to work. The receipt signals that it’s time to move on to an easier target.

The Value of Receipts: Printed and Digital

There’s no getting away from it: receipts hold great value and are an irrefutable part of everyday life.

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The Bottom Line

Electronic transaction receipts are useful, but technology can be exploited, and systems can be hacked. Printed receipts can benefit merchants in many ways, including chargeback management and prevention.

Having a hard record of transactions can simplify representment and increase the odds of success. At the same time, a printed receipt may encourage would-be friendly fraudsters to take their scams elsewhere. For brick-and-mortar merchants, it’s a win-win.

Guest Post Written by Monica Eaton-Cardone, COO and Co-Founder of Chargebacks911

August 18, 2022