Tag: Label Printers

Your Ultimate Guide to Buying Star Micronics Printers Online

In the digital age, the convenience of online shopping has led consumers to embrace purchasing much of their tech gear via the internet. From personal gadgets to office equipment, the prospect of surfing the web, comparing prices and features, and then receiving the product right at your doorstep is hard to resist.

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However, it’s not without its challenges. The sheer volume of choices can be overwhelming, and the risk of ending up with a product that doesn’t quite meet your needs or expectations is ever-present. Miscommunication, shipping issues, and lack of hands-on experience with the product are also potential pitfalls.

If you’re planning to buy a printer, more specifically, a Star Micronics printer, whether thermal or impact, receipt or label, kiosk or desktop, this guide is for you. We’ll walk you through essential tips to navigate these challenges and make your online shopping experience smoother and more successful.

Identify Your Hardware Needs

Your first step is to find out what type of printer would be best for you. Star Micronics offers an extensive range of printers, each designed for a specific purpose. Are you seeking a high-speed thermal printer like the innovative TSP143IV or mC-Print3 for quick and efficient receipt printing?

Perhaps you’re in the market for a reliable kiosk printer, such as a member of the popular SK1 series, versatile solutions for businesses seeking low-maintenance, high-quality receipt, label, or ticket printing.

You will want to take the time to read through the product descriptions thoroughly. Star Micronics printers boast many features, such as rapid print speeds, high-resolution outputs, easy-access design for hassle-free maintenance, and more.

Please be sure that the product you’re considering matches your requirements. By understanding your specific needs, you can narrow down your search significantly.

Also, please remember: you can always contact Star to speak with a knowledgeable team member who can help you find the perfect printer.

System Compatibility and Future-Proofing

After you identify your hardware needs, it’s crucial to ensure that your chosen printer model is compatible with your existing software system and flexible enough to accommodate any future upgrades or shifts. Star Micronics printers, renowned for their broad compatibility, integrate seamlessly with numerous POS software solutions.

However, it’s essential to confirm this aspect before you make a purchase. Look for a printer that supports your system’s interface, connectivity options, and peripheral hub. Are you using a cloud-based POS system? Then a printer like the TSP143IV with its advanced connectivity options would be an ideal fit. Perhaps your system requires a USB, Ethernet, or Bluetooth connection?

Star’s range includes models with various connectivity choices to fit your specific requirements. Also, consider whether you need a printer with an integrated peripheral hub to connect additional devices, such as a barcode scanner or cash drawer.

And don’t forget, plan for the future: if you foresee a shift in your system or technology use, choose a Star printer that offers the versatility and adaptability to grow with your business needs, ensuring a wise, long-term investment.

Conquering Omnichannel Order Management with Cloud-Based Technology Solutions

Consumers have spoken! The future of retail and hospitality is omnichannel, cloud-based, and connected. Is your business prepared?

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Trust the Official Store

Once you’ve figured out what type of printer you require, verifying the seller’s authenticity is crucial. Many online marketplaces, including Amazon and Walmart, host official Star Micronics stores. These official stores showcase authorized Star resellers. Purchasing from these authorized dealers ensures you get an authentic product, complete with a reliable warranty.

Customer Reviews – The Unsung Hero

Customer reviews are a treasure trove of information. They offer real-world insights into a printer’s performance, reliability, and usability. Pay close attention to comments regarding the product’s key features and overall user-friendliness to see if they meet expectations.

Compare and Contrast

Take advantage of a good deal! Always compare prices across different online marketplaces. While Star Micronics printers deliver excellent value for money, it doesn’t hurt to ensure you’re snagging the best deal possible.

Support, the Lifeline of Tech Equipment

It’s essential to consider the after-sales support offered by the seller. Star Micronics printers are crafted for easy setup and user-friendly maintenance, but even the most tech-savvy of us may occasionally need a helping hand. Luckily, when you invest in a Star Micronics printer, you’re getting top-tier hardware and access to a highly knowledgeable and responsive support team.

Whether you need help with setup, troubleshooting, or simply have a query about product features, you’ll be connected with a live expert dedicated to guiding you through the process. Remember, the best tech products are backed by an equally superior support team – with Star Micronics, you get precisely that.

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Understanding Seller’s Policies: Your Online Shopping Compass

In the world of online shopping, understanding the seller’s policies is paramount. It can mean the difference between a satisfying purchase and a regrettable one. When buying a Star Micronics printer, or any technical equipment, look beyond just the product description and look into the seller’s return, refund, and warranty policies.

Star Micronics Terms & Conditions for Online Sales

Returns and Refunds

Every online marketplace will have a return and refund policy. However, the extent and nature of these policies can significantly vary from one seller to another. Please always check the terms to ensure they’re reasonable and customer friendly.

Ideally, they should offer a return period allowing you to send back the product if it doesn’t meet your needs or if there are any issues. Similarly, the refund policy should be transparent and fair, offering you a full or partial refund depending on the circumstances.

Warranties

The warranty policy is another crucial element, particularly for electronic devices like printers. A warranty acts as your safety net, promising repairs or replacements if the product malfunctions within a specified period. Star Micronics offers a comprehensive warranty, but it’s only applicable when purchasing from authorized sellers.

Unauthorized sellers may not provide any warranty, or they may offer one that falls short of Star Micronics’ standards. This can leave you vulnerable to extra costs or even counterfeit products.

Learn More About Star Warranties

Customer Service

In addition to the offered return, refund, and warranty policies, take note of the seller’s customer service. A responsive and helpful customer service team can make your shopping experience smoother, especially if you need assistance with setup or troubleshooting.

As a manufacturer, Star Micronics boasts an excellent and responsive Support Team, and we are always here to help, but having top-notch customer service from your online marketplace seller is always a good idea.

By paying close attention to these policies, you safeguard your purchase and ensure that you get the maximum benefit and peace of mind from your Star Micronics printer. Remember, it’s not just about buying a product—it’s about investing in a solution that’s supported by reliable after-sale services and time-tested quality.

A Smart Shopper’s Final Thoughts

Armed with this knowledge, you’re now well-prepared to navigate the online marketplace in your quest for the perfect Star Micronics printer. Remember, informed shopping goes beyond just comparing prices—it involves understanding your specific printing needs, researching product specifications, and familiarizing yourself with the seller’s policies and reputation.

Prioritize purchasing from authorized resellers to ensure you receive an authentic Star Micronics product. Pay attention to product warranties, and remember, if a deal seems too good to be true, it probably is.

By staying savvy in your online shopping, you’re setting the stage for a purchase that delivers value, performance, and reliability. From fast-paced retail environments to bustling hospitality spaces, Star Micronics printers are designed to elevate efficiency and improve operations.

So, delve into the marketplace, and bring home the power of quality printing with Star Micronics. Your ultimate printing solution is just a few clicks away. Happy shopping!

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August 4, 2023
Star Micronics Unveils Innovative Solutions at RetailNOW 2023
Star Micronics is set to make a significant impact at RetailNOW 2023 with the recognition of two of its esteemed employees as it showcases its latest cutting-edge retail technologies.

Somerset, NJ – July 31, 2023 – Star Micronics, a global leader in mobile, point-of-sale (POS), and customer engagement technologies, is thrilled to announce its participation at RetailNOW 2023, the premier event for the retail technology industry. The event will take place at the Gaylord Palms Hotel in Orlando, FL, on July 31^st and August 1^st, 2023.

RetailNOW 2023 promises to be packed with innovation, inspiration, and opportunities to connect with industry leaders and peers in person. Attendees will have the chance to explore Star Micronics’ comprehensive range of top-selling POS and self-service hardware solutions, including exciting innovations that redefine business efficiency.

During RetailNOW 2023, visitors are invited to stop by Booth #716 to meet the Star team and experience firsthand the latest solutions that elevate business operations. Highlights at the booth include:

The mC-Label3 Multifunctional Printer:
- Versatile printing on various paper and label media, including linerless sticky labels, permanent linerless labels, die-cut and continuous labels, and traditional receipt paper
- Maintenance alerts and minimal upkeep for optimal performance
- Convenient One Touch printing for pre-made receipts and labels
The Customizable SK5-31 Kiosk Printer:
- Adjustable single paper arm with 12 positions
- Fully enclosed design for streamlined maintenance
- Smooth operation with anti-paper jam and paper eject assistance
- Adjustable black mark sensor for diverse applications
High-Resolution 2D Barcode Scanners:
- Advanced data parsing capabilities for enhanced efficiency
- Wireless model with charging cradle included for seamless mobility
- Star-branded for superior quality and reliability
In addition to our participation at RetailNOW 2023, Star is thrilled to announce that Kate Orara, Partner Development Manager at Star Micronics, is running for the Retail Solutions Providers Association’s (RSPA) Board of Directors. Kate’s candidacy reflects her dedication to advancing the interests of our industry and shaping the future of retail technology.

“Running for the RSPA Board is an opportunity for me to give back to an industry I’m so passionate about,” Kate said. “I hope to contribute to a future where the RSPA is the go-to resource for all things point-of-sale and a community that fosters innovation, collaboration, and growth.”

As an extra-special part of the event, Star would like to recognize Christin Dorner, Content & Media Manager at Star, who will be featured as a panelist in the discussion “Marketing Myths, Mistakes & Mastery” on August 1st from 2:30 pm to 3:30 pm.

Star is also proud to announce that Christin’s added recognition as one of the RSPA’s “40 Under 40” Rising Stars exemplifies her indispensable dedication and expertise in the field.

To ensure personalized attention at the show, RetailNOW 2023 attendees can schedule private demos with Star representatives by contacting sales@starmicronics.com.

Take advantage of this opportunity to explore the future of retail technology with Star Micronics at RetailNOW 2023. We look forward to welcoming you to Booth #716!

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Rising Stars Podcast

Star Micronics, a world leader in point-of-sale (POS), has designated a portfolio of printing, secure cash management, self-service, and customer engagement solutions for any retail or hospitality establishment. Embracing the mPOS wave, Star’s SDKs allow developers to utilize Star printers in tandem with Android™, iOS, iPad®, and iPhone® devices to generate receipts, labels, Chit, and tickets. Star Micronics is always leading and always innovating, creating cloud-based printing solutions, including CloudPRNT and Star Cloud Services, with AOA support and MFi connectivity. Star also has a wealth of peripherals, including 2D barcode scanners, scales, tablet display stands, and more. Visit starmicronics.com or follow us on Facebook, Twitter, YouTube, or LinkedIn to learn more.

Media Contact:

Christin Dorner

Star Micronics America, Inc.

cdorner@starmicronics.com

848-216-3318
July 31, 2023
Embracing Sustainability: The Eco-Friendly Advantages of Linerless Sticky Labels
In an age of heightened environmental awareness, businesses increasingly seek eco-friendly alternatives in all aspects of their operations. From reducing waste to minimizing carbon footprints, sustainability has become a crucial consideration for modern enterprises. Among the innovative solutions making a positive impact is the adoption of linerless sticky labels.

Whether permanent linerless or repositionable linerless, these versatile labels offer a greener alternative to traditional labels, aligning with businesses’ commitment to eco-conscious practices. But why are they the greener choice, and are there any issues that need further consideration?

In this article, we will explore the many eco-friendly advantages of linerless sticky labels and why they are an essential addition to any environmentally-conscious business that uses labels.

Find Your Sticky Roll

Why Linerless Sticky Labels are the Greener Choice

Waste Reduction

First and foremost, linerless sticky labels eliminate the need for backing paper, a significant source of waste with traditional labels. Silicone backing paper, also known as liner waste, contributes to the bulk of discarded materials in labeling processes.

With linerless labels, this waste is drastically reduced during production and application, leading to less environmental strain and landfill usage. By adopting linerless sticky labels, whether repositionable or permanent, businesses can demonstrate their commitment to waste reduction and a circular economy.

Recyclable Materials

Linerless sticky labels can be made from eco-friendly, fully recyclable, and even biodegradable materials. These materials can be chosen to ensure minimal environmental impact throughout their lifecycle. As businesses aim to meet their sustainability goals, opting for eco-friendly sticky labels becomes an essential step toward reducing their environmental impact.

Improved Material Efficiency

The absence of backing paper with linerless labels translates to optimized efficiency in printing processes. Linerless labels have more labels per roll, reducing the frequency of roll changes and ultimately saving resources. Plus, businesses don’t need to change the sticky paper roll as often.

Star Micronics Labeling Solutions Brochure

Ideal for self-ordering, Star Micronics kiosk label printers have a small footprint and are easy to incorporate.

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Space-Saving and Cost-Effective

The higher number of labels per roll and the elimination of liner waste contribute to significant space-saving advantages. Businesses can store and transport more sticky labels at once, reducing storage space requirements and logistic costs. This space-saving feature also extends to retail environments where compact label rolls allow for more products on display, enhancing visual appeal.

Versatility in Applications

Linerless sticky labels are incredibly versatile and can be used for a wide range of applications. Whether you need labels for food and beverages, retail items, shipping, or any other purpose, these labels offer a convenient all-in-one solution.

By using linerless labels, businesses can simplify inventory management and reduce the need for multiple label types, resulting in less material consumption and a more efficient labeling process.

Find Your Sticky Roll

Exploring Linerless Labels Responsibly

When it comes to linerless labels, understanding their potential environmental advantages requires careful consideration of critical factors:
- Adhesive Selection: Linerless labels rely on specialized adhesives that eliminate the need for liners. The environmental impact of these adhesives may vary, making it crucial to opt for eco-friendly options that align with your application requirements.
- Label Application Process: Efficient application techniques and equipment are vital for minimizing waste and reducing environmental impact when working with linerless labels. Ensuring streamlined processes can contribute to sustainable practices.
- Responsible Disposal: Maximizing the environmental benefits of linerless labels necessitates proper disposal or recycling. Educating consumers about recyclability and providing clear disposal instructions can encourage eco-friendly habits.
As with any labeling solution, the overall environmental impact of linerless labels depends on factors like material choices, manufacturing practices, and end-of-life disposal. Collaborating with knowledgeable suppliers or sustainability experts can assist in evaluating specific linerless label options and understanding their environmental implications.

Explore Labeling Solutions

Paving the Way to a Greener Future

Sustainability is a top priority for many businesses, so opting for eco-friendly solutions like linerless sticky labels makes perfect sense. Not only do these labels help reduce waste and minimize carbon footprints, but they also offer cost-effective benefits and can be used in a variety of applications.

By making the switch to linerless labels, businesses showcase their dedication to environmental responsibility, attracting eco-conscious customers and playing their part in building a greener future. Take a leap toward sustainability and enhance your business’s environmental profile by embracing linerless sticky labels today.

The mC-Label3 Multimedia Printer

The latest innovation by Star Micronics, the mC-Label3 Multimedia Printer, prints across a wide array of media types, including repositionable linerless sticky label paper.

Discover the mC-Label3

Always Leading, Always Innovating

Star Micronics is a leading provider of sustainable labeling solutions tailored to meet your unique business needs. Learn more about our eco-friendly printer and label options and how we can help your business make a positive impact on the environment:

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July 20, 2023
Linerless Label Paper vs. Traditional Label Paper: Which Is Right for Your Business?
Navigating the world of label paper can be more of a complex task than most would assume. The choice is no longer as simple as picking between small and large label paper. Now, businesses have an array of options to choose from, including traditional label paper, linerless, permanent linerless, and more. Each type comes with unique applications and benefits, so it would be wise to know enough about each to identify the right fit for your business.

This article offers a comprehensive guide, demystifying the various types of label paper and their respective applications and advantages to empower you to make an informed decision. So, let’s explore the fascinating world of label paper!

Traditional Label Paper

Traditional label paper is perhaps the most commonly used type in the market. It comes in a simple geometric shape (square, circle, etc.) with a paper, polyester, or polypropylene facestock, an adhesive layer, and a liner. The liner protects the adhesive until the label is ready to be used.

Traditional label paper, often referred to as direct thermal labels, is a classic choice that has stood the test of time in various industries. It’s used extensively across various industries, such as retail, logistics, and manufacturing.

Key attributes of traditional label paper include:
- Versatility: Traditional label paper is adaptable to a wide array of applications, including shipping, barcoding, inventory tracking, and more. This versatility makes it a strong contender in many business contexts.
- Dependability: With a proven track record of performance, traditional label paper is reliable and trusted by many businesses. It offers consistent quality and performance, providing clear and durable prints.
- Printer Compatibility: Traditional label paper can be used with various types of printers, including direct thermal and thermal transfer printers. This makes it a flexible option compatible with various printing technologies.
However, traditional label paper is not without its limitations. Traditional label paper may not have the look or shape you desire. Labels also incur waste generation. Each label comes with a liner that is discarded after the label is used, contributing to waste. This can be a concern for environmentally conscious businesses.

Moreover, these labels are sensitive to heat and light, which may cause the ink to fade over time or the labels to darken if exposed to extreme conditions.

Die-Cut Label Rolls

Die-cut labels differ from traditional labels because they are specifically cut around the label designs. They come pre-cut, allowing for a clean and professional finish in various applications. This makes die-cut labels a popular option among businesses for their precision, customization, high quality, and ease of use.

Key features of die-cut label paper include:
- Precision: Each label is pre-cut with precision, ensuring consistent and accurate dimensions across the entire roll.
- Customization: Die-cut labels are available in a wide range of shapes, sizes, and materials to suit various branding needs. This allows businesses to find the perfect fit for their specific labeling requirements.
- Ease of Use: Since die-cut labels are pre-cut and separated from each other, they can be easily peeled off from the liner and applied to the desired surface. This feature can save time, especially when dealing with a large volume of labels.
- Compatibility: Die-cut labels can be used with various types of printers, including thermal, inkjet, and laser printers. This broad compatibility makes them a versatile option for many businesses.
However, there are some reasons not to use die-cut label paper. The pre-cut designs limit flexibility, as the size and shape of the labels are fixed. Businesses may need to buy several different customized labels to use for various applications. Also, the presence of a liner contributes to a lot of waste generation, which can be a concern for some businesses.

The Value of Receipts: Printed and Digital

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Linerless Label Paper

Linerless label paper, or sticky paper, presents a unique solution for businesses looking to enhance efficiency and sustainability. As the name suggests, linerless labels don’t have backing paper, which is unlike traditional label rolls. This leads to a significant reduction in waste, making linerless labels a more environmentally friendly choice.

Many industries are now using linerless labels. They’re ideal for takeout orders, food packaging, retail price marking, and logistics.

Linerless label paper offers the following advantages:
- Less Waste: As there is no liner, there’s significantly less waste produced, making this option better for the environment.
- Increased Efficiency: Without a liner, the roll can hold more labels. This means fewer roll changes and increased productivity in high-volume environments.
- Versatility: The length of the label can be customized on the spot without changing the roll, making it versatile for varying product sizes and shapes.
- Cost-Effective: Less material is used in the production of linerless labels, and they take up less storage space. This can lead to cost savings in the long run.
However, like any other type of label paper, linerless label paper might not be the perfect fit for all businesses. These labels require special printers designed to handle them and may not be suitable for some applications where a long-term label is required. They also might not be the best choice if you need pre-printed labels, as the print can wear off over time.

Permanent Linerless Label Paper

Permanent linerless label paper has emerged as an innovative addition to the lineup of label solutions. It offers the same environmental and efficiency benefits as standard linerless labels but with an added level of adhesion.

Permanent linerless labels are suitable where a more robust label is required, such as outdoor use, chemical containers, and high-traffic areas. If your business needs labels in challenging environments, these labels would be your go-to choice.

Features of permanent linerless label paper include:
- Strong Adhesion: As suggested by the name, permanent linerless labels are designed to stick and stay put. This makes them an ideal solution for applications where long-lasting labeling is necessary, such as product identification, shipping labels, or asset tracking.
- Environmental Benefits: Like their linerless counterparts, permanent linerless labels eliminate the waste associated with liners. This contributes to an eco-friendlier labeling solution.
- Maximized Efficiency: With more labels per roll due to the absence of a liner, businesses experience fewer roll changes, increasing productivity in fast-paced environments.
- Customizable Lengths: The lack of a pre-cut shape allows the label length to be adjusted as per the requirement, providing flexibility for different product sizes.
Of course, permanent linerless labels are not without their considerations. The increased adhesion means they stick firmly, and removing them can be difficult without leaving a residue. Therefore, they may not be suitable for applications where labels need to be removed cleanly. Also, like standard linerless labels, they require specific printers designed to handle repeatedly cutting the adhesive.

Wrapping Up: Picking the Right Label Paper for Your Business Success

In conclusion, the label paper you choose will significantly influence your business operations, affecting everything from efficiency to sustainability. Whether it’s the precision of die-cut labels, the eco-friendly appeal of linerless labels, the reliability of traditional labels, or the versatility of permanent linerless labels, each type brings unique merits to the table. Understanding these differences is crucial in making an informed decision that aligns with your business’s unique needs and goals.

Remember, the right label paper is not just about meeting your current needs; it’s about anticipating your future demands and staying ahead in the ever-evolving marketplace.

Want to know more about what Star can offer your business?

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May 19, 2023
Star Micronics CloudPRNT: Exploring a New Era of POS Technology in Retail and Hospitality

The digital transformation of the retail and hospitality industries has been in full swing in recent years, driven by the adoption of innovative technologies that better streamline operations and satisfy consumer expectations, particularly with omnichannel and online ordering. One such technology that has garnered attention is Star Micronics’ CloudPRNT, which is redefining the landscape of point-of-sale (POS) systems.

This article takes an in-depth look at CloudPRNT, its features, and its potential implications for the retail and hospitality industries.

Find Your Cloud Printer

CloudPRNT: The Technology Unveiled

CloudPRNT is a cloud-based printing technology developed by Star Micronics, a company specializing in POS, customer engagement, and self-service hardware solutions. At its core, CloudPRNT enables POS printers to communicate directly with cloud-based servers for remote printing capabilities.

This direct server connection negates the need for traditional local network configurations, resulting in a more streamlined and efficient setup. Because of this, any Star printer with CloudPRNT technology allows business owners to utilize omnichannel and online ordering software.

One crucial aspect of CloudPRNT technology is server storage. Instead of storing print jobs in the printer, the data is stored on the server. This approach prevents data loss if a printer were to fail, offering an added layer of data protection.

Moreover, CloudPRNT eliminates the need to manage IP addresses or custom firewall/tunneling rules at the local site. By leveraging the power of the cloud, CloudPRNT removes the need for local network connections, streamlining the installation process and reducing overall costs.

Benefits of CloudPRNT

1. Increased Operational Efficiency

By facilitating direct communication between the POS device and the cloud server, CloudPRNT minimizes potential bottlenecks in the transaction process. The result is faster processing times and reduced downtime, which positively impacts the overall customer experience.

2. Enhanced Scalability and Flexibility

Cloud-based architecture, such as that used by CloudPRNT, offers seamless scalability for businesses as they grow and their POS requirements change. The technology’s compatibility with a variety of devices and platforms also ensures that companies have the flexibility to choose solutions that suit their specific needs.

3. Improved Data Security

Data security is a critical concern for retailers and hospitality providers. CloudPRNT’s reliance on secure cloud servers for data storage and processing minimizes the risk of data breaches and protects sensitive customer information.

Star Micronics Industry-Leading Technology

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Industry Implications of CloudPRNT

While CloudPRNT is just one example of the innovative technologies shaping the retail and hospitality industries, its potential to redefine POS systems is noteworthy. Online ordering is growing, with more consumers coming to expect it as the years go by. This will require all POS devices to one day have cloud-based capabilities.

As businesses continue to explore and adopt new solutions, it’s essential to always keep an eye on the evolving landscape of POS technology and consider how these advancements could impact overall operations and customer experiences. Success in the retail and hospitality sectors requires a comprehensive approach to POS management. Businesses must remain open to investing in the right tools and strategies to stay competitive.

As CloudPRNT and other emerging technologies continue to make their mark, the future of the retail and hospitality industries promises to be both exciting and transformative.

Interested in integrating with Star Micronics?

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May 12, 2023
3 Reasons Why Restaurants Should Allow Customers to Order Online

Online ordering and delivery are so convenient that more and more people are going online and, in a few clicks, having meals delivered to their door. According to banking analysts Cowen, delivery will grow to a $76 billion industry by 2022. CNBC reports that online orders comprise half of all deliveries, with millennials and the 35-44 age group leading the pack among diners who are taking advantage of online ordering apps and services.

Online Ordering Makes Sense for Your Restaurant

Although most restaurants take phone orders, it’s a good idea to have an alternate ordering method so people won’t get a busy signal or wait on hold for too long. Online ordering also means the phone won’t be ringing as often, taking staff away from other tasks and making the atmosphere more pleasant for dine-in customers.

Online ordering allows diners to enter their orders online through the restaurant’s website or app and designate whether it’s for pickup, delivery, or dine-in. Online ordering solutions also enable the customer to pay with a credit card before the order is prepared, and it streamlines workflows by sending orders directly to the kitchen. Implementing an online ordering system means a better customer service experience for patrons and allows you to gather their contact information for future marketing efforts.

Online ordering is a great way to boost revenue and attract new customers. The addition of Amazon Eats and Seamless are making it easier than ever for restaurants to introduce online ordering. If you haven’t already, here are three reasons why your customers should be able to point, click, and eat:

1. Increased sales and larger orders

Restaurants that introduce online ordering increase their takeout revenue, on average, by 30%. For small restaurants or ones with limited hours, adding online ordering and delivery generates an additional revenue stream without impacting your dine-in customers.

Online ordering encourages larger orders by giving customers extra time to look through the menu and discover new items they would like to try. Diners are in control of the ordering process and they can take their time reading the menu without feeling rushed, securely process their payments, and never get a busy signal.

2. Improved order accuracy

Taking phone orders means an employee must be able to clearly hear the customer on the phone, accurately and legibly write down an order, and then input it into the point of sale (POS) system. Sometimes the employee may not hear the order correctly or make mistakes while entering it into the POS terminal. Removing these steps means less opportunity for errors and a reduction in the amount of time and resources wasted remaking orders prepared incorrectly.

3. Expand your customer base

More of your customers will seek out restaurants with online ordering, so it’s important to have every option available—phone, online and ordering app. According to a survey by the National Restaurant Association, 61% of people said they consider delivery and takeout options important for table service restaurants. The experts at QSR Web reported that online ordering is outpacing dine-in patrons by 300%. If reservations at your restaurant are hard to get, or there are only a few tables, online ordering makes it easy for people to satisfy their craving or try it for the first time quickly and easily.

Restaurants are preparing more meals for take-out than they are serving to on-premises customers, so make sure they can place their orders using the technology they want. Online ordering is the key to drawing in new customers and increasing revenue.

CloudPRNT

July 5, 2018
Why Retailers Should Select a Receipt Printer that Doubles as a Label Printer

If you’ve been using a printer only for receipts, it’s time to consider using a receipt printer that also doubles as a label printer. Label printers give SMB retailers the ability to print price tags, labels for online orders, shelf tags and even labels with your logo that help brand your business.

If you’re in the market for a new printer, choose one that can work double duty for labels and receipts. Not convinced? Here are three reasons why you should be:

Improved Customer Service

The holiday shopping season is upon us, and according to a survey conducted by the National Retail Federation, people will spend an average of $967.13 this year. Buy online pickup in store is hugely popular, with more than 49% of the people surveyed saying they would take advantage of this option. The pickup counter is going to be busy, so using printed labels instead of a receipt taped onto a bag or box helps speed up customer service by cutting down the time it takes an employee to locate an order.

Stores using a label/receipt printer combination can produce proof-of-purchase labels for bag-free shopping as well as labels for returns that help store associates return products to inventory more easily and accurately — something they’ll especially appreciate after the holidays.

Better Branding

Labels and receipts take the guesswork out of determining where your customers purchased something. These small takeaways should be a consistent extension of your brand.

Custom Labels

Your store’s logo, address, phone number and website can be added to the label template, so each label is easily identifiable. A customized label is an advertising opportunity that helps drive new and repeat business to your store. Using Star Micronics Cloud Services you can easily customize your receipts and get the most out of your printer.

Star Micronics Label Solutions

From printing product labels in a warehouse to quickly attaching linerless labels to coffee cups in a café, Star Micronics understands labeling solutions aren’t “one size fits all.” Designed with the application and user in mind, Star Micronics offers label printers with the technology needed for today’s digital, fast-moving world, and label paper for virtually any business scenario.

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Receipts

Label printers also have templates for customized receipt printing, so your store’s branding is cohesive. Every receipt should be customized with your store’s logo, brand messaging, website and tag line so people can easily see where it came from.

Increased Operational Efficiency

Mobile label printers can be used anywhere on the sales floor to print product labels, shelf tags and price tags for new products or markdowns. A mobile printer eliminates added back and forth to the point of sale terminal to print labels, so restocking and display changes can be done quickly.

SM-L300

An example is the Star Micronics’ SM-L300 portable receipt printer, which doubles as a fully integrated label printer for retail store, restaurant, delivery and warehouse applications. The SM-L300 supports thermal receipt paper and lined or linerless MAXstick label paper, making it the perfect mobile label printing solution for any business setting.

Protect your profit margin and inventory by labeling your items properly and displaying the prices. Proper labeling helps maintain accurate inventory counts in the POS system and protects you from pricing errors that can eat away at the bottom line. Many stores are subject to laws pertaining to pricing conflicts. For example, if a full-priced item is accidentally marked 50% off, the retailer to sell the item at the lowest marked price, even if it’s a mistake.

Get the most out of your printer investment with a model that can provide both labels and receipts to increase efficiency and accuracy, enhance customer service and ensure that online orders can be picked up easily.

November 20, 2017
Star Micronics adds CloudPRNT Support for TSP700II, TSP800II, and SP700 Printers

Somerset, NJ – June 26, 2017 – Star Micronics, leading provider of point of sale and proof of transaction technology, is proud to announce that they have added CloudPRNT support for their TSP700II and TSP800II thermal printers and SP700 impact printer. These Star printers will retrieve and print orders from any online ordering service integrating Star’s communication protocol.

Star’s CloudPRNT technology provides benefits to both restaurants and retail stores alike by eliminating the need for an extra tablet to send an online order to the printer. Instead, the ordering service will be able to communicate directly to the printer.

Star’s TSP700II label and receipt printer will allow pizzerias or coffee shops to accept and print an online order receipt or label to stick directly on the pizza box or coffee cup for take-out or delivery orders. For industries outside of food service, the TSP800II wide-format (4” wide) thermal printer will allow delivery services to print labels on the go directly through the cloud from a smartphone or mobile device.

Finally, the SP700 is Star’s most durable printing solution for kitchens. It is designed specifically to work in environments where heat and humidity can erode the type on the kitchen order. Paired with Star’s CloudPRNT communication protocol, restaurants can receive and print online orders directly to the SP700 kitchen printer to be prepared for pick-up or delivery.

These CloudPRNT supported printers also offer an intelligent interface to support POS functionality along with the online order system. The TSP700IIcloudPRNT and TSP800IIcloudPRNT are also compatible with Star Cloud Services, allowing users to offer their customers digital receipts through the AllReceipts™ app, and to engage with their customers for free.

September 27, 2017
Solutions for Printing from Web Browser-Based Applications: PassPRNT
Receipt technology has advanced dramatically in the last several years. Previously, in every transaction, a customer would pay for their purchases at the POS terminal and accept a printed sales receipt as a proof of purchase in case they needed to make a return or exchange. Mobility, however, has revolutionized POS and changed the process of providing a customer with a receipt.

Star Micronics has developed a variety of printing solutions for mPOS, including two that facilitate receipt printing from Web-based applications via HTTP(s) and from a project on an Android™ device or Apple hardware such as an iPad®, iPhone®, or iPod touch®. These solutions, WebPRNT and PassPRNT, solve common problems merchant often encounter with mobile printing.

Print from a Web Browser-Based Application with PassPRNT

PassPRNT is the newest printing application for iPad, iPhone, iPod touch, and Android devices. The app resolves issues associated with printing from POS solutions supported by native iOS, Android, or Web applications by sending the receipt data using a URL scheme. The PassPRNT native application accepts the data, formats the receipt for the printer, and sends it to any Star Bluetooth, Ethernet,or USB (Android only) printer connected to the iOS, Android, and Windows devices.

How it Works

For the first time, PassPRNT links with Star’s POS and portable printers to enable printing using the company’s unique URL scheme-based printing method and the PassPRNT companion app.

Its easy-to-use integration allows users to print from any Web application in any Web browser including Safari/Chrome using a URL scheme to print on a Star Bluetooth printer. The operating system is capable of automatically switching from a host application to the PassPRNT application and back, with a simple and user friendly “one tap” request to print from any iPad, iPhone, or iPod touch to a Star Bluetooth printer.

Why Choose PassPRNT?
- Uses Star’s unique URL scheme-based printing method
- Available for receipt, label, and kitchen printer models
- Automatically switches from host to PassPRNT app and back for “one tap” printing
- Very little coding involved in the main application to communicate with PassPRNT
- Empowers users to print from any iPad, iPhone, or iPod touch and Android devices when using Filemaker
To learn more about PassPRNT and to find out if your Star Micronics receipt printer supports PassPRNT, please visit https://starmicronics.com/PassPRNT.

Download our eBook to learn more about Star’s mPOS printing solutions, how they work, the problems they solve, and when to use each.

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June 8, 2017