Category: Solutions & Use Cases

Receipt Marketing: How to Unleash the Power of Your Receipt
This is the third part of “Keep the Receipt,” a five-part blog series about the various advantages paper receipts offer to businesses and consumers, and why you should elect to choose to offer – and accept – paper receipts.

Ah, the receipt. Billions of transactions are made each day, and countless receipts are printed. But receipts can do so much more than provide transaction information – they can also be used for marketing, and today on the blog we’re going to share with you why receipt marketing is relevant, what benefits it can offer to retailers, and how to get started with your very own receipt marketing. Read on!

Paper Promotions are (Still) King

If you’re looking to communicate promotion messaging to your shoppers, look no further than the paper receipt. Yes, it’s true: even in the digital age, paper promotions are (still) king!

Did you know:

88% of all consumers use paper coupons

48% of consumers look for print coupons on a weekly basis

2/3 of milliennials look to paper coupons for offers to save money

90% of affluent shoppers use coupons

85% of consumers look for coupons prior to visiting a retailer

71% of consumers said they would use a featured coupon code from a print advertisement to buy online

…and the list goes on and on! Check out our coupon infographic to learn more.

And guess what? Coupons are just the tip of the iceberg when it comes to things you can promote via receipt. Keep reading to learn about other ways to leverage receipt marketing.

Receipt Marketing Enables Retailers to:

Provide Promotions to 100% of (High Quality) Customers

Ensuring your marketing communications reach the correct recipients is very important, and receipt marketing can help you do just that.

As we mentioned in our previous Keep the Receipt blog post, according to Pew Research, 19% of Americans don’t own a smartphone. By delivering printed promotions, you avoid inadvertently bypassing a large demographic of potential customers.

Another benefit of providing printed promotions is that your messaging is sure to reach high-quality customers. Unlike other marketing channels where you’re lucky to reach valuable leads, by presenting printed promotions to your customers at the point of purchase, you’re not just nurturing a lead, but boosting customer retention. This is of utmost importance in a world where most items can be found in multiple stores, and shoppers can be tempted to spend their dollars elsewhere.

Download for Free! The Value of Receipts: Physical and Digital.

Experience Higher Return on Investment (ROI)

Marketing can get expensive – really expensive. Direct mail can cost between 30 cents to over $10 per person, while social media ads can cost several dollars per ad click! It’s easy to see how the cost of advertising can get out of hand, even for a small business.

On the other hand, when you leverage receipt marketing with Star printers/paper, it costs only $1.50 … per thousand receipts/promotions! And let’s not forget, those printed promotions are ending up in the hands of shoppers already in your store, who are likely more liable to return to the store than a brand-new prospect from a direct mail campaign.

Onboard Customers to Other Marketing Initiatives

So maybe at this point you’re still not on board with receipt marketing. You want to direct traffic to digital platforms like your social media account, loyalty program, or online review website. Well, receipt marketing can help with that, too.

Take, for example, loyalty programs: they’re great for retaining customers by offering special, personalized rewards. But how do you get your shoppers to sign up for your program in the first place? Sending an email about it will likely end up unopened in their junk/promotions email folder. Posting on social media about it might get you a few likes, but chances are it’ll largely go unnoticed.

By placing a QR code on your receipt promotions, you can have your cashier inform the shopper face-to-face about your loyalty program, and let them know all they need to do is simply scan the code on the receipt to sign up – no extra clicks or navigation necessary. Receipt marketing can act as a great bridge between a brick-and-mortar environment and the added digital benefits consumers want.

Directly Request Feedback from Customers

Customer feedback is worth its weight in gold. But unfortunately, many times consumers aren’t motivated to leave a review unless they are feeling disgruntled. Change that with receipt marketing! By using tools like Star’s Customer Survey, you can provide “instant” customer satisfaction surveys in conjunction with AllReceipts^TM digital receipts.

Similar to what we discussed earlier in this blog post, you can also use your receipt and a simple, easy-to-use QR code to guide customers to an online review website.

How to Get Started with Receipt Marketing

Okay, so everything above sounds great, but how do you get started? It’s very simple if you are using a Star printer!

With PromoPRNT, Star’s value-added receipt marketing tool, you can customize promotions from templates that print directly on the bottom of your receipts. And because the tool is cloud-based, you can create, schedule, and manage promotions from anywhere.

Click here to learn more about PromoPRNT and register today.
October 15, 2019
Star Micronics Introduces Feature-Packed Second Generation of SK1 Kiosk Printers

Featuring StarPRNT emulation, higher reliability, and improved performance

Somerset, NJ – Oct. 10, 2019 – Star Micronics, a leading manufacturer of mobile, point of sale (POS), and customer engagement technologies, is excited to announce a new generation of its SK1 kiosk printers, the SK1-211 and SK1-311.

The SK1-211 and SK1-311 will ship standard with StarPRNT emulation, which will allow software developers to take advantage of the full stack of Star Micronics technology, such as the StarPRNT SDKs and Star’s powerful line of drivers. Software developers that have already integrated Star products can now easily swap or extend their applications from a desktop printer to a kiosk printer. ESC/POS is still available for legacy integration.

When used with Windows drivers, StarPRNT emulation also enables developers to take advantage of PromoPRNT, Star Micronics’ cloud-based marketing tool which allows for custom-designed promotions to print on the bottom of receipts.

The new generation of kiosk printers will also have a longer paper cutter life (2 million cuts), a faster printing speed (250 millimeters per second), and easy paper loading via a thermal head open function.

New options will be offered for the SK1-211 and SK1-311, including an LED presenter and anti-paper jam bezel, in addition to current options including a bezel, LED bezel, presenter, and larger paper roll holder.

Featuring the same outer dimensions and variety of install positions as the SK1-21 and SK1-31, the new generation of kiosk printers will have USB and serial default interfaces, and a small, compact, and lightweight footprint.

“We’re very eager for this new generation of kiosk printers to streamline point of sale environments,” said Christophe Naasz, Director of Business Development at Star Micronics. “Not only are these new products faster and more reliable, the addition of our modern StarPRNT emulation will allow easy integration of kiosk solutions into any environment already featuring Star printers.”

October 10, 2019
Halloween Spending: How Much Do Consumers Spend?
It’s unmistakable: the leaves are turning, spooky décor is popping up in front yards, and you can’t seem to avoid retail displays piled high with bags of candy. That’s right, it’s almost Halloween!

You have probably done some Halloween marketing for your retail store (or your retail customer’s store) in the past, but have you ever wondered just how popular the holiday really is? How much do consumers spend, and on which products? An even better question is, how do you go about promoting your Halloween message and doing your best to ensure you won’t be “ghosted” by shoppers?

Let’s take a look at Halloween spending this year – here are some fascinating Halloween spending statistics from the National Retail Federation (NRF):
- Shoppers say they will spend an average of $86.27 this Halloween
- 35% cite online search as the top source of inspiration
- 29 million people plan to dress their pets in costume
- 68% plan to celebrate Halloween this year
- Top spending categories are as follows:
  - $3.2 billion on costumes
  - $2.6 billion on candy
  - $390 million on greeting cards
- 69% of consumers hand out candy
- 49% decorate their home
- 44% carve a pumpkin
- 32% throw or attend a Halloween party
- 29% take their children trick-or-treating
- 22% visit a haunted house
- 37% planned to start Halloween shopping before October
How to Take Advantage of All That Halloween Spending

Halloween will get a lot spookier if you don’t take advantage of all the holiday has to offer for your retail store (or for your retail customers)!

To help grow sales and customer engagement this Halloween, Star has made it easier than ever to promote ghoulishly good sales and product lines. With PromoPRNT, retailers (or those acting on their behalf) can create custom promotions that print directly on the bottom of the receipt. These promotions can serve as a coupon, funnel shoppers toward an e-commerce site, and more.

Learn more about PromoPRNT

To get you started, the Star team has created the following Halloween templates, which are now available in the PromoPRNT Promotion Builder dashboard:

PromoPRNT
October 8, 2019
How a Paper Receipt Benefits ROI and the Customer Experience
This is the second part of “Keep the Receipt,” a five-part blog series about the various advantages paper receipts offer to businesses and consumers, and why you should elect to choose to offer – and accept – paper receipts.

Welcome to the next part of our Keep the Receipt blog series, where we’ll explore the ways that a paper receipt benefits a business’s return on investment (ROI), as well as its customer experience. During a time when options abound for consumers when it comes to retailers and restaurants, it’s important to not only boost cost efficiency, but also optimize the experience customers have from the moment they enter the door, up until the transaction is completed. Read on to discover how paper receipts can help you achieve all of that – and more.

Paper Receipt Benefits | Return on Investment

At the end of the day, businesses need to communicate with shoppers to inform them of transaction details, promotions, return policies, and more. That need is not going away, so the question becomes, what’s the most effective and cost-efficient way to share that necessary information?

Email services can cost hundreds or thousands of dollars a year, while direct mail can cost nearly $1.00 per piece! Receipts, on the other hand, are extremely cost-effective. Printing 1,000 receipts costs only approximately $1.50 – that’s just $0.0015 per receipt!

With a laundry list of expenses including rent, utilities, wages, POS hardware, commerce software, payment processing, and more, saving on regular expenses like receipts and marketing communications can make a big difference for businesses of all sizes.

The receipt is also a very cost-efficient and effective marketing medium. Don’t miss our next Keep the Receipt blog post, where we’ll explore marketing advantages of paper receipts.

Another less obvious way that receipts boost ROI is by increasing the efficiency of the checkout process. When a business chooses to offer paper receipts, no customer contact information needs to be collected at the point of purchase, meaning the transaction can completed in mere seconds. Speeding up long lines and serving more customers, faster? Sounds like a win to us!

Paper Receipt Benefits | A Smoother Customer Experience

Simply put, if you don’t provide your customers with a positive experience, chances are they will begin to spend their money elsewhere. While building an optimal customer experience is a multifaceted endeavor, offering paper receipts is an easy way to help create a more reliable, comfortable experience for shoppers. Here are three major reasons why:
- No Need for a Digital Device: Smartphones are great, but putting all your eggs in one basket and only offering digital POS services can be problematic. For starters, according to Pew Research, 19% of Americans don’t own a smartphone. Offering paper receipts is a surefire way to navigate that digital divide and avoid leaving out a significant portion of the population.
- Fewer Junk Emails: A whopping 281 billion emails were sent and received worldwide per day in 2018. And while 99% of consumers check their mail every day, that doesn’t mean they open every single one of the emails they receive, especially when it comes to retail emails. That being said, it’s becoming increasingly easy for consumers to misplace their digital receipts, which can cause a headache when going to return or exchange an item, budget the purchase, and more.
- A Consistent, Reliable Format: Having a smartphone doesn’t necessarily mean a smooth digital experience: retail stores are built of concrete, brick, and steel, which can block signals and create wireless dead zones. For customers, this poor wireless service can mean difficulty retrieving promotions, proof of purchase, return policies, and more. And even in the midst of a digital transformation, consumers are used to receiving a paper receipt. There’s no question of where to find transaction, promotion, and return policy information when it’s all on a printed receipt safely tucked away in a wallet, not lost in an email inbox. Avoid all of the digital risk by choosing paper receipts (which can include promotions)!
Are you a business owner? Do you find paper receipts valuable, even in a digital age? Let us know in the comments!

Be sure to tune into our future Keep the Receipt blogs, which will take a deep dive into even more topics like marketing advantages, bookkeeping/informational benefits, and sustainable features of Star receipts.

Download our FREE eBook, “The Value of Receipts: Printed and Digital,” now!
October 3, 2019
Long Live the Coupon [Infographic]

Retail trends come and go, but what’s one thing that’s consistently popular with consumers? Coupons!

In a nutshell, coupons are powerful because they entice shoppers of all types to buy. While everyone loves a good deal, you might be surprised to know that a whopping 90% of affluent customers use coupons – they’re not just for those on a strict budget! And coupons are popular across industries, from retail to restaurants, and everything in between.

Learn more about the enduring prevalence of the paper coupon in our coupon infographic below:

Discover Why You Shouldn’t Underestimate Coupons as a Promotional Tool

Download eBook

September 26, 2019
Small Business Fall Marketing Ideas to Boost Sales
Grab your sweater and pumpkin spice latte, because fall is in the air! Consumers love fall-related products and events, and who can blame them? The season’s crisp, sunny days are perfect for fall festivals, apple picking, and munching (and sipping) away on cozy treats.

But just how popular is fall? Hint: VERY, and whether you own a small business or resell point of sale solutions to small businesses, you should absolutely pay attention to the season’s trends. Below is some information to demonstrate just how prevalent fall-related items and events are (even before fall even begins):
- In 2017, pumpkin-flavored product sales represented approximately $286 million in the United States alone.
- Furthermore, there is a Facebook group dedicated to the return of the Starbucks Pumpkin Spice Latte – with over 34,000 members!
- Seasonal beers – including pumpkin beer – represents about 16% of total craft beer sales.
- According to Ted Roumanis from brand development and qualitative market research firm Positive, fall marketing can start well before fall: “Yes, we’re in the middle of summer, but there hasn’t really been anything to talk about from a seasonal marketing perspective since July 4th and Memorial Day.”
- And one popular junk food-focused Instagram influencer says, “It feels like fall seasonal products appear earlier and earlier each year because there is no official start date to the season. With winter seasonal products, for example, there is a hard start date the day after Halloween. While fall officially starts in late September, there is a large gap between when summer seasonal products debut (around May) and the official start of fall, so companies fill that gap by offering fall products earlier.”
Get Started with Fall Marketing

So now you know how much your customers crave all things fall, how can you start marketing in that space? Lucky for you, it’s incredibly easy!

Whether you’re featuring a special fall sale, pumpkin-related anything, or a fun-packed autumnal event, you can promote all of it – for free – using a Star receipt printer! With PromoPRNT, you can build custom promotions from templates that are featured right on the bottom of receipts, where shoppers are sure to see them.

Click here to learn more or sign up for PromoPRNT.

To get you started with your fall marketing, we have created the below templates that are now available for customization in PromoPRNT:

Looking for some more fall inspiration for your PromoPRNT designs? Here are some additional fall marketing ideas from Square:
- Launch an Instagram photo contest
- Hold a special sale where shoppers receive a discount when bringing in canned and other non-perishable food items to donate to a food pantry
- Attend a fall festival as a vendor
- Celebrate new holidays (in addition to Pumpkin Spice Appreciation Day featured above), like “Sweater Weather Saturday”
PromoPRNT
September 24, 2019
4 Reasons Why You Should Keep Your Receipt
This is the first part of “Keep the Receipt,” a five-part blog series about the various advantages paper receipts offer to businesses and consumers, and why you should elect to choose to offer – and accept – paper receipts.

There’s no denying it. The world is going digital. But does it make sense to digitize everything?

In our latest blog series, “Keep the Receipt,” we will discuss the myriad of advantages a paper receipt can offer over an emailed one. These benefits range from higher return on investment (ROI) for a business, to bookkeeping benefits for consumers, and everything in between. Don’t just take it from us; in a recent survey, 68% of US consumers said they would rather receive a physical receipt.

While this blog post will give you a brief overview of the different reasons why to keep the receipt, check back for future blog posts that will dive deeper into each benefit.

So, without further ado, here are the four reasons why you should keep your receipt:

1. Return on Investment and User Experience

The ROI when it comes to a paper receipt versus an email receipt is irrefutable. In the next post of our series, we will explore the different ways paper receipts can save businesses a real chunk of change – let’s just say the numbers are eye-opening. Did you know the cost to print a receipt is just fractions of a penny? When compared to direct mail, which can cost between 30 cents to over $10 per person, you can see how easily the savings can stack up.

Our second blog post will also explore how paper receipts offer a smoother, more reliable user experience for shoppers. When you choose to provide paper receipts, you’re helping your shoppers receive fewer junk emails, as well as making it easier to retrieve promotions.

2. Marketing Advantages

One of the great advantages of a paper receipt is that it’s a valuable marketing opportunity for businesses. Our third blog post will discuss the various marketing features a paper receipt can provide, including its ability to successfully deliver messaging to nearly every single shopper, as well as its potential to onboard customers to loyalty programs and grow a retailer’s social media following.

We’ll also discuss the value of printed promotions. For example, did you know that consumers still prefer print over digital coupons?

3. Informational Benefits

At the end of the day, a receipt communicates information from a business to a shopper. While the above blog post dives into the marketing side of this, our fourth blog will explore the informational benefits paper receipts have. Receipts can help business owners and shoppers alike keep track of:
- Itemized purchase information,
- Return policy details,
- Correct tip amounts,
- And much more.
4. Sustainability

We understand that one of the biggest selling points of an emailed receipt is that it can be more environmentally friendly. That may be true when comparing an emailed receipt to a traditional paper receipt that is coated with BPA (Bisphenol A), a controversial chemical. However, in our fifth and final blog post, we’ll explore the reasons Star receipts are eco-friendlier than others on the market, including:
- Being BPA-free,
- Featuring recyclable packaging,
- Including paper reduction technologies,
- And more!
Be sure to tune into our future Keep the Receipt blogs, which will take a deeper dive into these topics.

Don’t miss out on our upcoming Keep the Receipt blogs, subscribe to the Star blog! On desktop, you will find a subscription form on the right side of this page; on mobile, you will find it in the footer of this page.

Download our FREE eBook, “The Value of Receipts: Printed and Digital,” now!
September 19, 2019
3 Easy Omnichannel Retail Strategies
The term omnichannel retail has been making headlines recently, but what exactly is it? According to Shopify,

“Omnichannel retail doesn’t require you to be everywhere, just everywhere your customers are. This distinction is what separates top-performing enterprises from the rest.

Omnichannel retailing is a fully-integrated approach to commerce, providing shoppers a unified experience across all channels or touchpoints.

True omnichannel shopping goes beyond brick-and-mortar locations to mobile-browsing, online marketplaces, social media, and wherever your users browse online through retargeting ads.”

Why You Need an Omnichannel Strategy

Creating an all-encompassing experience for your shoppers is of utmost importance. Three common and effective methods of delivering an omnichannel dynamic are retail loyalty programs, customer surveys, and online reviews.
1. Retail Loyalty Programs: Simply put, a retail loyalty program is a marketing program designed to motivate customers to continue to shop at/use the services providing by a given business. Common features of loyalty programs are personalized rewards, integrated social media actions, referral marketing, a game-like structure with levels and badges, and special coupons. Did you know …
  - 87% of shoppers reported that they want brands to have loyalty programs
  - 3 out of 4 Americans have at least one retail loyalty card
  - 84% of loyalty program members are likely to choose the program retailer over its competitor
  - 71% feel their loyalty programs deliver benefits that are important to them
2. Customer Surveys: Implementing an online survey is an easy way to gain valuable feedback from your customers. What better way to improve your business strategy than receiving honest feedback from the ones who matter the most, your clientele? (Looking for some guidance on what questions to include? Browse 16 excellent customer survey examples.) Did you know …
  - For every customer who complains to a business, 26 other customers don’t voice their feelings – and you need that valuable information!
  - 95% of customers share bad experiences with others – get ahead of this and address the issue with the customer directly before the negative experience spreads to potential customers
  - 81% of companies who are able to deliver customer experience excellence outperform their competition
  - Resolve a complaint in the customer’s favor and they will do business with you again 70% of the time
3. Online Reviews: Digital transformation is here, and a large portion of today’s consumers browse online reviews of businesses before choosing where to shop, dine out, and more. Your online reputation is important to draw in new business. In fact, did you know …
  - 97% of people read reviews for local businesses
  - 91% of 18-34-year-olds trust online reviews as much as personal recommendations
  - 68% of consumers will leave a review if asked
  - A one-star increase in Yelp rating leads to a 5-9% increase in revenue
How to Onboard Customers

So now that you know the basic pieces to the omnichannel puzzle, how do you go about actually getting your customers to engage? To effectively grow your retail loyalty program, customer survey results, and online reputation, you must raise awareness … and that’s where PromoPRNT comes in.

With PromoPRNT, you can create custom on-receipt promotions (for free) that are delivered directly into the shopper’s hand via your Star printer. These promotions prompt customers to sign up for a loyalty program, provide feedback, and/or write a review. A whopping 78% of businesses say their customers don’t have a smooth brand experience across channels – be a business that does and stand out!

And guess what? It’s very easy to get started! We’ve created three omnichannel templates for you to use, which are now available to customize in the PromoPRNT dashboard:

^{*Windows PC users can use their existing thermal printer, others may need to update printer model. Call 1 (800) 782-7636 extension 2 for details or visit www.promoprnt.com for more details.}

PromoPRNT
September 5, 2019
Cashless Society: The Pros and Cons
You’ve probably heard the term “cashless society” popping up in the news lately. But what exactly is a cashless society, and what does it mean for businesses and consumers?

Simply put, “cashless” not only includes debit and credit cards, but mobile wallets, electronic payment apps (like Zelle, PayPal, and Venmo), and cryptocurrencies.

Who is cashless?

According to Square, half of consumers used their card for an $8 transaction in 2015. Four years later, the transaction size has dropped dramatically, with half of consumers using their card for a $4.50 purchase in 2019.

In fact, nearly one-third of Americans have stopped using cash for typical weekly spending, and on an international level, in Sweden only 15% of retail sales are made in cash, and some banks no longer handle cash at all.

Who is NOT cashless?

Philadelphia was the first major city in the United States to ban cashless retail, and at the time this was written, New York City, Washington DC, San Francisco, and Chicago are currently considering similar policies.

On a state level, New Jersey and Massachusetts have banned cashless retail stores and restaurants.

So, why the debate? Let’s explore the benefits – and risks – of a cashless society.

Pros

A cashless society could:
- Boost Business Operational Efficiency: By presenting the opportunity for smoother, faster, and automated transactions and bookkeeping, businesses could complete customer transactions and back-office bookkeeping faster.
- Strengthen Security: If a digital wallet falls into the wrong hands, it can be simple to shut down, and some cashless features (like biometric authentication) can enhance security.
- Increase Convenience: Cashless payments (clearly) eliminate the need to carry cash, and digital payments can be made with a simple tap or wave of a smartphone. Additionally, cashless technology can create an easier currency exchange during international travels.
- Lower Crime: A cashless society could potentially lower crime rates as there would be no tangible money to steal. Cashless transactions could also mean less money laundering because of a consistent paper trail would automatically be created.
Cons

On the other hand, a cashless society could also:
- Exclude Populations: For many individuals, cash is still king; 4 million households in the United States (or 6.5% of all households) were unbanked in 2017. A cashless society could exclude significant populations, like the elderly and low-income individuals, from being potential customers.
- Create Security Risks: We know we just discussed security benefits, but there are also potential security risks to going cashless. For example, if someone’s phone is stolen, hackers could crack the PIN and access the victim’s mobile wallet(s). It’s likely that cybercriminals are working on specific hacking strategies in anticipation of a cashless, card-less future. Additionally, more cashless transactions means the potential for even more exposed personal information to possible data breaches, and for small businesses that could be a major risk: 43% of cyber-attack targets are small businesses.
- Present Technological Problems: Simply put, technical difficulties (such as internet outages) could leave users with no access to money.
- Increase Fees: According to XpressMoney.com, “Every time you pay by card, intermediaries charge a transaction fee. These fees would become unavoidable in a cashless society. On the other hand, most ATMs don’t charge you to withdraw cash, and you don’t pay any fees when you buy something with it. There’s no imminent danger of cash completely disappearing from circulation. However, both governments and consumers need to be aware of the potential pitfalls of a cashless society, as advances in technology mean we’re increasingly relying on digital forms of payment.”
Because Star Micronics is always leading and always innovating, our team likes to keep a finger on the pulse of the latest industry trends and keep you posted on how they could potentially affect your business.

Take a moment to tell us your thoughts on a cashless society in the comments below.

Contact Star Integration Now
August 22, 2019
Star Micronics and Innowi ChecOut Provide Reliable, Compact mPOS Solution

Somerset, NJ – August 20, 2019 – Star Micronics, a leading manufacturer of mobile, point of sale (POS), and customer engagement technologies, is proud to announce that ChecOut has added support for Star portable printers with their new mobile payment technology. ChecOut makes a thin, lightweight mobile point of sale that pairs with Star’s reliable and compact SM-L200 and SM-L300 mobile printers.

ChecOut offers an all-in-one mobile point of sale device that allows business owners to accept payments anywhere, at any time, with no WiFi needed to complete transactions. Available in Android or Windows OS, the ChecOut device has a built-in barcode scanner, fingerprint reader, PCI-certified pin pad and much more. The ChecOut device is currently live in restaurants as well as over 4,000 stores with the world’s largest retailer.

Star Micronics SM-L200 is Star’s 2-inch BLE portable printer and makes the perfect solution for any mPOS retail environment, or pay-at-the-table solutions. The SM-L300 is the larger, 3-inch BLE portable printer with label printing options, making it ideal for online ordering, cafes, and quick service applications. Both printers are compatible with Windows, Android, and iOS.

“We are excited to partner with Star to offer customer experiences, like pay at the table for restaurants and line busting for retail,” says Joel Larson, VP of Innovation for ChecOut by Innowi.

August 20, 2019